Friday, February 26, 2010

Writing a news story

Writing a News Story
1. What can I write about? What is news?

On the surface, defining news is a simple task. News is an account of what is happening around us. It may involve current events, new initiatives or ongoing projects or issues. But a newspaper does not only print news of the day. It also prints background analysis, opinions, and human interest stories.

Choosing what's news can be harder.

The reporter chooses stories from the flood of information and events happening in the world and in their community. Stories are normally selected because of their importance, emotion, impact, timeliness and interest. Note: all these factors do NOT have to coincide in each and every story!

2. Identify what kind of a story it is

Hard news (+/- 600 words): This is how journalists refer to news of the day. It is a chronicle of current events/incidents and is the most common news style on the front page of your typical newspaper.

It starts with a summary lead. What happened? Where? When? To/by whom? Why? (The journalist's 5 W's). It must be kept brief and simple, because the purpose of the rest of the story will be to elaborate on this lead.

Keep the writing clean and uncluttered. Most important, give the readers the information they need. If the federal government announced a new major youth initiative yesterday, that's today's hard news.

Soft news (+/-600 words): This is a term for all the news that isn't time-sensitive. Soft news includes profiles of people, programs or organizations. As we discussed earlier, the "lead" is more literary. Most of YPP's news content is soft news.

Feature (+/-1500 words): A news feature takes one step back from the headlines. It explores an issue. News features are less time-sensitive than hard news but no less newsworthy. They can be an effective way to write about complex issues too large for the terse style of a hard news item. Street kids are a perfect example. The stories of their individual lives are full of complexities which can be reflected in a longer piece.

Features are journalism's shopping center. They're full of interesting people, ideas, color, lights, action and energy. Storytelling at its height! A good feature is about the people in your community and their struggles, victories and defeats. A feature takes a certain angle (i.e. Black youth returning to church) and explores it by interviewing the people involved and drawing conclusions from that information. The writer takes an important issue of the day and explains it to the reader through comments from people involved in the story.

Hint: Remember to "balance" your story. Present the opinions of people on both sides of an issue and let the readers make their own decision on who to believe. No personal opinions are allowed. The quotes from the people you interview make up the story. You are the narrator.

Editorial: The editorial expresses an opinion. The editorial page of the newspaper lets the writer comment on issues in the news. All editorials are personal but the topics must still be relevant to the reader.

3. Structure for your article

The structure of a news story (hard & soft news & features) is simple: a lead and the body.

The lead
One of the most important elements of news writing is the opening paragraph or two of the story. Journalists refer to this as the "lead," and its function is to summarize the story and/or to draw the reader in (depending on whether it is a "hard" or "soft" news story - See below for the difference between these two genres of news stories).

In a hard news story, the lead should be a full summary of what is to follow. It should incorporate as many of the 5 "W's" of journalism (who, what, where, when and why) as possible. (e.g. "Homeless youth marched down Yonge St. in downtown Toronto Wednesday afternoon demanding the municipal government provide emergency shelter during the winter months." - Can you identify the 5 W's in this lead?)

In a soft news story, the lead should present the subject of the story by allusion. This type of opening is somewhat literary. Like a novelist, the role of the writer is to grab the attention of the reader. (e.g. "Until four years ago, Jason W. slept in alleyways...") Once the reader is drawn in, the 5 "W's" should be incorporated into the body of the story, but not necessarily at the very top.

The body
The body of the story involves combining the opinions of the people you interview, some factual data, and a narrative which helps the story flow. A word of caution, however. In this style of writing, you are not allowed to "editorialize" (state your own opinion) in any way.

Remember:

The role of a reporter is to find out what people are thinking of an issue and to report the opinions of different stakeholders of an issue. These comments make up the bulk of the story. The narrative helps to weave the comments into a coherent whole. Hint: Stick to one particular theme throughout the story. You can put in different details but they all have to relate to the original idea of the piece. (e.g. If your story is about black youth and their relationship with the police you DO NOT want to go into details about the life of any one particular youth).

As a reporter, you are the eyes and ears for the readers. You should try to provide some visual details to bring the story to life (this is difficult if you have conducted only phone interviews, which is why face-to-face is best). You should also try to get a feel for the story. Having a feel means getting some understanding of the emotional background of the piece and the people involved in it. Try to get a sense of the characters involved and why they feel the way they do.

Okay, got it? Let's look at two examples as a way of summarizing the essentials:

Youth are banding together to start an organization. You want to show why are they doing that and the changes are they trying to make in the world. You want to say who they are and the strategies they are using.

An artist is having her first show. Why? What is it that she believes about her art? Is her artistic process rational or from the soul? What does the work look like?

4. Further tips for news writing

Finding story ideas

Keep your eyes and ears open; listen to what your friends are talking about.


Read everything you can get your hands on; get story ideas from other newspapers and magazines.


Think of a youth angle to a current news story.


Research a subject that interests you ask yourself what you would like to know more about.


Talk to people in a specific field to find out what is important to them.

Newsgathering

Begin collecting articles on your subject.


Talk to friends and associates about the subject.


Contact any agencies or associations with interest or professional knowledge in the area.


Create a list of people you want to interview; cover both sides of the story by interviewing people on both sides of the issue.


Collect government statistics and reports on the subject get old press releases or reports to use as background.
Interviewing do's and don'ts

Be polite.


Explain the ground rules of the interview to people unfamiliar with how the media works - this means that you tell them the information they give you can and will be published. If they do not want any part of what they say published, they need to tell you it is "off the record."


Tape the interview (so if anyone comes back at you, you have the proof of what was said).


Build a relationship with the person being interviewed.


Start with easy questions; end with difficult questions.


Read the body language of the person you're interviewing and if they get defensive, back away from the question you are asking and return later.


Don't attack the source.


Keep control of the interview; don't let the subject ramble or stray from the subject.


On the other hand, don't let your "opinion" of what the story should be colour the interview. Always remember that the person you are talking with knows more about the subject than you do.
Organizing the information

Gather your notes, interviews and research into a file.


Review your notes.


Look for a common theme.


Search your notes for good quotes or interesting facts.


Develop a focus.


Write the focus of the article down in two or three sentences.
Writing and editing

Remember you are the narrator, the story teller.


Don't be afraid to rewrite.


Be as clear and concise in the writing as possible.


Avoid run-on sentences.


Be direct.


Tell a good story.


Tell the reader what you think they want to know.


Always ask yourself what the story is about.


Read the story out loud; listen carefully.


Six steps:
1. Finding a topic. (Ex: Haiti, etc.)
2. Find an angle. (Ex: How your going to attack the topic.)
3. Collect information. (Ex: Search information on your topic.)
4. Conduct interviews. (Do the interview, record the interview, put it together.)
5. Organize and Write. (Organize the information and write around it.)
6. Revise and edit. (Look at it, read it out loud and make sure it sounds right.)

Tuesday, February 23, 2010

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Wednesday, February 17, 2010

Law & Ethics Notes

The five freedoms of the First Ammendment
1. Petition of Government
2. Speech
3. Assembley
4. Religion
5. Press


The Tinker Standard - 1969

Tinker Vs. Des Moines School District
- Black Armbands in 1965
- Student speech cannot be censored as long as it does not "Materially disrupt class work or
involve substantial disorder or invasion of the rights of others."


The Fraser Standard - 1986
- Bethel School District vs. Fraser
- inappropriate speech for class president
- Because school officials have an "interest in teaching students the boundaries of socially
appropriate behavior," they can censor student speech that is vulgar or indecent, even
if it does not cause a "Material of substantial disruption."


The Hazelwood Standard - 1988
- Hazelwood School District vs. Kuhlmeier
- Censor stories in student newspaper about teen pregnancy and divorce
- Censorship of schoolsponsored student expression is permissible when school officials
can show that it is "reasonably related to legitimate pedagogical concerns."
The Frederick Standard? - 2007
- Morse vs. Frederick (June 25, 2007)
- January 2002, Olympc torch travels through town
- Principal Morse cancels school
- Senior Frederick unveils banner on the sidewalk across street which reads "Bong hits 4 Jesus"
- Suspended for 10 days
- The school won because it was a school authorized event
Elements of Libel:
- Three components is defames someones character.
- It has to published (facebook, email, etc.) or spoken if slander.
- It is false information.
Libel cases are civil law and may be heard by the juries.
Opinions are not libel.

Monday, February 8, 2010

Superbowl Commericals

What is the company?
Playstation.
Who is the target audience:
Males 18-30 year olds.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor & Fast-Acting, Real life clips.
How were camera shots and editing used to enhance the message?
Quick cuts.
What is the slogan/message for the company?
Live in your world. Play in ours.
Was the message effective? Why or why not?
No it wasn't effective for me because I don't really like football or video games.


What is the company?
Budweiser.
Who is the target audience:
People that consume budweiser products. Male football fans.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor, animals,
How were camera shots and editing used to enhance the message?
Rewinding, setting in the mountains.
What is the slogan/message for the company?
King of beers. (not shown, just showed logo)
Was the message effective? Why or why not?
Yeah, I understood it. But i'm not a really big football fan.



What is the company?
Chrsyler
Who is the target audience:
Girls into pretty sports cars.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Celebrity (Celine Dion)
How were camera shots and editing used to enhance the message?
Shots of the car, driving down the road. Close up with the details of the cars.
What is the slogan/message for the company?
Drive & Love
Was the message effective? Why or why not?
Yes, because it made the car look good.



What is the company?
Pepsi Twist
Who is the target audience:
21-35 year olds at the time of the commerical being aired.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Celebritys, humor,
How were camera shots and editing used to enhance the message?
The zipper and the different shots of the commerical.
What is the slogan/message for the company?
It's a twist on the great thing.
Was the message effective? Why or why not?
No, i don't really like pop that much.




What is the company?
Fed Ex Express.
Who is the target audience:
People who like their packages on time, and making fun of movie.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor,
How were camera shots and editing used to enhance the message?
back and fourth from the package and him.
What is the slogan/message for the company?
What can brown do for you. -- No slogan.
Was the message effective? Why or why not?
Not really, because I didn't really find it funny.






What is the company?
Dodge
Who is the target audience:
Guys.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor,
How were camera shots and editing used to enhance the message?
Quick shots. Showing images in and out.
What is the slogan/message for the company?
Grab life by the Horns.
Was the message effective? Why or why not?
No because I don't really like the trucks.





What is the company?
Gatorade
Who is the target audience:
Anyone interested in basketball?
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Celebrity,
How were camera shots and editing used to enhance the message?
Quick shots, and Quick cuts. & Closer shots.
What is the slogan/message for the company?
is it in you?
Was the message effective? Why or why not?
Yes, because I like gatorade and i drink it when I play sports.




What is the company?
Sports Center.
Who is the target audience:
Anyone interested in sports. Male sports fans.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Action, and Celebrity, Humor.
How were camera shots and editing used to enhance the message?
Quick shots, looking for ring.
What is the slogan/message for the company?
This is Sports Center.
Was the message effective? Why or why not?
No, because I don't really watch too many sports.





What is the company?
H&R block
Who is the target audience:
Older people.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Celebrity, Humor,
How were camera shots and editing used to enhance the message?
Quick cuts, and Quick shots.
What is the slogan/message for the company?
Double Check.
Was the message effective? Why or why not?
No, because I'm not apart of the target audience.




What is the company?
Budlight.
Who is the target audience:
Older males who are into drinking.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Humor, and Action.
How were camera shots and editing used to enhance the message?
Showing shots of who it is, and close images of the beer dripping down.
What is the slogan/message for the company?
Make it a budlight.
Was the message effective? Why or why not?
Not to me, because I'm not apart of the target audience.


What is the company?
Check card.
Who is the target audience:
People who understand who is in it, snd people who use check cards.
What persuasive method used (humor, action, celebrity, human interest, etc.)?
Celebrity, Humor,
How were camera shots and editing used to enhance the message?
Different elements of the production,
What is the slogan/message for the company?
Everywhere you wanna be.
Was the message effective? Why or why not?
Yes, because i don't like checks. I would rather use a checkcard.

Wednesday, February 3, 2010

Journalism Notes 2/3/10

Definition:
Define “Journalism” in 1-3 sentences.
Current events that are newsworthy that are sent out through newspapers, magazines, television, radio and internet.


List and describe the six criteria of newsworthiness.

TITLE DESCRIPTION EXAMPLE
1. Significance: Important events that impact a lot of people. Ex: Haiti, Vikings loss, War, Hurricane Katrina, Presidential Elections.

2. Timeliness: Things that are occurring right now. Ex: Weather, Sports, Signing for sports teams.

3. Unusualiness: Events that are out of the ordinary, or are unusual. Ex: Fires, Murders.

4. Proximity: News that is close to us, in our region. Ex: Weather, Minnesota sports teams, traffic.

5. Prominence: Important people we care about celebrities. Ex: The president getting a dog, Britney Spear shaving her hair off, Us Weekly, People, E!Television.

6. Human Interest: A feel good story about something that isn't necessarily newsworthy but makes you feel good about something at the end. Ex: News, Vikings donating money, Dog saving a little boy from cougar attack.




What are the advantages of print journalism?
1. You have control over when you get the news.

2. You can take with you, and it's portable.

3. You can choose of when you read things. And what you want to read.

4. More description.


What are the advantages of broadcast journalism?

1. You have the element of video and sound.

2. More correct. Ability to be live.

3. Ability to have more detail.


Why has online journalism (convergent media) become so popular?
The internet allows you to put all the broadcast journalism and all the print journalism and have them all together.